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SAINT LOUIS UNIVERSITY (ST. LOUIS, MO)

CLASS OF MAY 2019

Bachelor of Arts: Communication-Journalism

Minors: Visual Communication and Sports Business

Communication Honor Society, Psi Theta

NOV. 22-PRESENT

Increased the club’s social media videos by 82% from November 2022 to April 2024
Streamlines the twice monthly podcast production of MAC Connections, of which I host, produce, edit, and promote increasing recordings by 45% from April 2023-24
Coordinates the recording of high-profile guests for the MAC Hermann Trophy Banquet with Alexi Lalas and the USBWA Awards with Bill Walton
Manages members booking paid recording time in the podcast studio
Uses AI in Adobe Creative Cloud to populate captions and assist with photo editing
Writes press releases earning publicity for events and the club’s 120th anniversary
Executes deadlines and curates content as the managing editor of the club’s monthly magazine, including editing columns from the GM and President
Sends a twice weekly email newsletter to the club’s 7,000+ members

JUNE 20-NOV. 22

Hosted, produced, and wrote an on-air segment showcasing the day's popular stories
Created "The Female Field" franchise in 2020 interviewing top female athletes including Becky Sauerbrunn, Blake Bolden, Sam Mewis, and Lynn Williams
Reported on St. Louis' top sporting events including Cardinals Opening Day, USA vs. CAN Women's Hockey Game, Albert Pujols chasing 700 home runs
Wrote daily news articles which consistently hit 600K page views per month

Produced, directed, and hosted daily Facebook livestreams to 955K followers
Lead station's strategy for short form video on social media channels, including Facebook, Instagram, TikTok, and YouTube
Instagram and Facebook Reels received over 60,000 views consistently
TikToks received over 10,000 views consistently
Interpreted daily metrics to curate an email newsletter sent to 178,000 subscribers
Member of Nexstar’s inaugural Digital Leadership Development Program

MAY 2019-JUNE 2020

Coordinated camera shots, videos, and scripts of daily newscasts in iNEWS
Communicated with reporters in the field as their stories had updates
Posted content to social media accounts, reaching 20,000+ people on Facebook and
1,500+ on Instagram
Grew Instagram engagements 40% between September 2019 and January 2020

SLU TV: PRESIDENT/SPORTS ANCHOR/WRITER

AUG 2015-MAY 2019

2016-2017 school year received the Outstanding Organization Award for engaging with the community
Post three videos a week, reaching 1000+ people on each video
Interview guest speakers, such as Bronze Medalist Fencer Ibtihaj Muhammad

SLU SPORTS MEDIA INTERN

Oct 2016-May 2019

Film highlights and reports stats for intercollegiate games
Created the “Its On Us” campaign video to end sexual assault on college campuses played at SLU basketball games on the Jumbotron
Contributed film for the 2017 Atlantic 10 Volleyball Championship video

JANE HIGGINS AND ASSOCIATES PR INTERN

May 2018-Aug 2018

EXACT SPORTS : MARKETING INTERN

May 2017-Aug 2017

Designed graphics for a Facebook and email marketing campaign that reached 100,000+ people
Designed and scheduled Snapchat geofilters for event locations generating 1,000+ shares
Managed the central customer service inbox fielding 150+ emails daily